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SEO that works for your business

SEO services for micro, small & medium businesses

How can I help?

SEO, which stands for Search Engine Optimisation, refers to strategies and methods to boost a website’s presence in search engine results like Google or Bing, as well as for AI Search. The main objective of SEO is to attract more visitors to a website without paying for ads. 

 

My role is to make that happen in a clear, structured and sustainable way.
 

As an SEO Freelancer I look at how your website performs, how people search for your services, your competition, and what might be holding your visibility back. From there, I improve the technical setup, strengthen the content, and make sure your site is easy for both users and search engines to understand. I also work on building trust signals, such as high-quality backlinks, that help you stand out in competitive markets.
 

What you get is a website that works harder for you: more relevant traffic, better engagement, and a stronger online presence that supports long-term growth. Instead of navigating SEO alone or guessing what Google wants, you have someone who handles the details and keeps your goals at the centre of the strategy.

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Aerial View of Surfers

Why SEO matters for your business

Increased Visibility

SEO helps your website rank higher in search engine results, making it more likely that users will find and visit your site. It’s a fundamental component of online marketing and digital success in today’s competitive digital landscape.

Cost-effective Marketing

Compared to paid advertising, SEO is a cost-effective way to drive traffic to your website. While it requires an initial investment, it can provide long-term results without the ongoing costs of advertising.

Targeted traffic

SEO allows you to optimise for specific keywords and phrases, attracting visitors actively searching for your products, services, or information. This targeted traffic is more likely to convert into customers or readers.

Competitive Advantage

Many of your competitors are likely investing in SEO. You can gain an advantage in your industry by staying competitive or outperforming them in search rankings. Keyword research can help close gaps to your competitors. 

Long-term growth 

SEO is an ongoing process that can deliver long-term results. Over time, as your site’s authority and content quality improve, you can maintain and even improve your search engine rankings.

Website Improvement

Keyword optimisation and research can help you to understand what search terms your audience is using. They can give you ideas for content or blog articles on your website. Over time, your website will start to rank for these search terms. 

My SEO services

Technical SEO is about ensuring a website is set up so that search engines like Google can easily understand and find its pages. This includes:
 

  • Website speed and performance

  • Mobile optimisation

  • URL- and site structure

  • Fixing technical errors


​When done right, it has a better chance of appearing in search engine results, which can bring in more visitors. 


 

On-page SEO is about optimising the content and structure of individual web pages to make them more appealing to search engines. This includes:
 

  • Keyword research and optimisation

  • Content improvement

  • Adding title and header tags, writing meta description

  • Internal linking 


​When on-page SEO is done right, it helps web pages rank higher in search results, ultimately attracting more visitors. 

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Off-page SEO involves what you do outside of your website to make it more popular and trustworthy on the internet. This includes:

 

  • Backlink optimisation

  • Local SEO

  • Fixing broken links

  • Competitor analysis to close gaps to your competitor

  • Promoting your socials and getting mentioned on other websites


 The primary goals of off-page SEO are to improve a website’s online visibility, credibility, and authority.

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Technical SEO

On-page SEO

Off-page SEO

How long does it take

to see results?

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​​The timeline for seeing results from SEO can vary depending on several factors, including your industry’s competitiveness and your website’s current state. Typically, you can expect noticeable improvements in your organic search rankings and website traffic within the first 3 to 6 months of implementing an effective SEO strategy.

 

However, it’s important to understand that SEO is an ongoing process, and the best results are often achieved over the long term. Consistency and patience are essential when optimising your online presence for sustainable success.

 

I work closely with my clients to establish clear expectations and provide regular progress reports to ensure you stay informed about the positive changes occurring on your website.

Pricing & Packages

My packages include a hands-on approach tailored to your needs at a competitive cost.

Why? Because I don’t have a fancy office and huge overheads, I can charge a realistic price whilst still delivering results.

 

Some clients use my services on a one-off basis over a short time frame, whilst others use my services on a monthly basis. This is bespoke and tailored to the needs of each client and what works best for them in terms of providing a long-term profitable ROI from the SEO spend. 

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Get in touch today

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Let Lighthouse SEO shine a light on your projects and increase your online success. 

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